Social Media, recently and over the past few years, has gotten bigger and bigger. With websites like Facebook, Twitter, LinkedIn and many others, a whole new path of interaction for businesses and their recruiteres has been opened. It gives companies a chance to make new connections with potential passive contacts. Just like with anything, there are many great ways it can be utilized by recruiters, but there are also a number of potholes to look out for if you want to make sure to use social networking in the best way.

1. Spam. A lot of social media websites lend themselves to being used constantly. While tweeting or posting what you’re doing every ten minutes might be okay for a personal account on one of these websites, if your business does the same, people will get annoyed fast. If your tweets are so frequent that they fill up the feeds of everyone following you – whether or not the content you are posting may be relevant or interesting – they will get annoyed and could be compelled to remove you from their feed. Like with all things, moderation is important.
2. Inactivity. On the opposite side of posting too much is not posting enough. Once you make an account on a social networking site and people know that you are there, if you abandon it, it is likely that potential candidates, customers or contacts will see it and assume that you are no longer in business, or some other unfortunate outcome.
3. Impersonal. Just like with the two sides of the coin when it come to how much content you post, there is the question of what content you post. I have seen Facebook pages for companies that have little to no information save for a link to their company’s website and a few words. While this may seem more stoic and businesslike, it leaves a lot to be assumed. Having some information about the company, and even the people who work there, adds a personal touch and as long as it is done tastefully, can help keep people revisiting your page.
4. Too personal. The other side of this coin is posting too much personal information. It’s endearing to see a post celebrating someone’s birthday or something that is as much of a milestone as that, but if too much is posted, such as a comment about office shenanigans multiple times a day, it gives an air that is not as businesslike as most people prefer.
5. Lack of interaction. Remember that just posting tweets or updates isn’t the only way to take part in social networking, but discussing and interacting with others who are posting on their own and your pages as well can make you more interesting to them and others who see their pages.

 I hope that these five things to look out for will help you better manage your social networking now and for the time to come. To stay at the edge of issues on HR and staffing, be sure to subscribe to the Human Capital Supply Chain Blog.

Top 5 Social Networking Potholes is a post from: Human Capital Supply Chains

Related posts:

1. The Use of Social Networks in Recruiting Continues to Grow In two previous posts I discussed whether LinkedIn will Replace...

Related posts brought to you by Yet Another Related Posts Plugin.

Standard economic wisdom says that the real estate industry leads the way out of recession. This time, though, I think the healthcare sector might be taking real estate’s place.

Based on recent numbers, staffing analysts are saying that demand for nurses and other health professionals has increased by almost 50 percent over the previous quarter, accelerating a trend that has been going on all year. A recent report from The Conference Board, an international economic think tank, noted that online healthcare job listings posted the largest gain of any other economic sector in October – over 26,000 more jobs, in fact. The report also states that health care vacancies outnumber job seekers 2 to 1.

This is good news for healthcare professionals, to be sure, but I am always wondering: What does this mean for staffing professionals?

According to Mary Kay Hull, Vice President of Recruitment for American Traveler, a large travel nurse job agency headquartered in Boca Raton, Florida, greater demand and tighter budgets have led more healthcare employers to turn to staffing agencies like American Traveler than ever before. Hull encourages hospitals and other large healthcare institutions to form good relationships with healthcare staffing agencies so that they remain full and competently staffed for the long term.

My question: do healthcare institutions have the staffing software to keep up with the complications of having full-time, part-time, contract, and agency employees all on the same payroll? Do they have staffing software that can help them make long-range staffing plans that minimize turnover and maximize efficiency? If so, does the staffing software have the requisite flexibility to make one-time and longer-term changes as unforeseen events and budget changes arise?

In other words, do human resources professionals at large healthcare institutions have the staffing software they need to meet the employment needs of the institution? If they don’t, they may end up with perpetual problems like over-staffing, under-staffing, and using staffing agencies only to mitigate crises – not to mention financial problems from an inefficient use of human resources.

Visit the eEmpACT staffing resources section for more about staffing software and other tools for improving human capital management.

Healthcare Job Growth Skyrockets is a post from: Human Capital Supply Chains

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.

Recently, we shared a guest post with Staffing Robot – a blog on healthcare staffing, technology and other topics – on leveraging Human Capital Supply Chains in healthcare staffing.

The Healthcare staffing industry has always had its ups and downs over the past few years and with revolutionary healthcare legislation on the horizon, it is hard to know how to plan for the future.  Aside from the whole legislative uproar, we do know 3 important facts that the Healthcare staffing industry needs to prepare for, starting today:

Be sure to visit Staffing Robot and read the full post.

Guest Post On Staffing Robot On Human Capital Supply Chains is a post from: Human Capital Supply Chains

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.