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6 Ways to Make Recruitment Efforts More Strategic

In today's competitive business environment, strategic recruitment is more vital than ever, as HR professionals try to quickly find and hire the top candidates before competitors sweep them up.

To keep pace, businesses can leverage these 7 tips to make their recruitment efforts more strategic:

1. Use Comprehensive Recruiting Software to Streamline Efforts
Recruiting software can both automate and streamline the entire recruiting process from application to hire. Software should include all elements of recruiting, including screening, interviewing, assessment and offers.

2. Include Social Media in the Screening Process
Nearly 50% of employers now use social networking sites to screen job candidates, according to Harris Interactive. Because so many prospective employees participate on social networks, it,s crucial to leverage these channels to look for both negative (i.e., bad-mouthing former employers) and positive (i.e., candidates, published works) information.

3. Allow for Complete Audit Trails
Strategic recruitment demands accounting for all activities and correspondence related to recruiting. Businesses can leverage recruiting software that automatically dates and time stamps activities and correspondences.

4. Integrate Recruiting Efforts With Microsoft Outlook
A significant portion of the recruitment process involves email and email calendars. To streamline efforts, businesses can leverage recruiting software that integrates with Outlooks for easy access to emails, calendars and history notes.

5. Incorporate "Intelligent" Screening
By using recruiting software with advanced intelligence capabilities, businesses can automatically be informed when an applicant meets their criteria through the use of “knock-out” questions. This strategic recruitment approach allows HR professionals to spend more time interviewing qualified candidates - and less time sifting through unqualified candidates, resumes.

6. Automate Job Alerts for Candidates
Businesses can complement job postings via job boards, agencies and advertising media with text or email alerts for candidates in their database. Recruiting software allows candidates to sign up to receive these automatic alerts, saving HR professionals, time. Some software offerings even enable candidates to send job vacancy details to friends.

By developing a strategic recruitment plan, businesses can more efficiently and effectively attract and hire top-quality candidates - and gain a significant competitive advantage.

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